Margaret Heffernan on Uncharted

EconTalk

• Episode: Margaret Heffernan on Uncharted
• Website: EconTalk
• Feed URL: http://files.libertyfund.org/econtalk/EconTalk.xml
• Duration: 01:04:20
• Published: 2020-09-07 08:30

How do we prepare for a future that is unpredictable? That's the question at the heart of Margaret Heffernan's new book, Uncharted: How to Navigate the Future. Heffernan is a professor at the University of Bath, but she is also a serial entrepreneur, a former CEO, and the author of five books on leadership, innovation, and the challenge of unleashing talent and creativity in large organizations. In this wide-ranging conversation with EconTalk host Russ Roberts, Heffernan discusses the central thesis of her book: The future may be unpredictable, but that doesn't mean you can't prepare for it. And smart organizations and people can learn how to do it.