Future Commerce Podcast: eCommerce, DTC and Retail Strategy

“Algorithmic Secularism”: Reviewing the Big Ideas from 2021 on Future Commerce

Future Commerce Podcast: eCommerce, DTC and Retail Strategy

The First Ever Future Commerce Draft

  • Every person has a blind spot, and your mind fills that gap. But what are we missing? 
  • “We resort to hard data or often like quantifiable knowledge instead of gathering true, in the moment insight from people from their perspective, that first person perspective, which is really, really hard to validate.” -Brian
  • Experience is different from every moment to every moment. We often don’t pay attention to the data that is related to our narrative.
  • “​​I believe what we do is more art than it is expert analysis, right? Or an exploration of thought leadership. What we're doing is trying to communicate big, hairy ideas. And sometimes you can't communicate every single idea with logic and reason, and data. Sometimes you have to communicate it with art.” -Phillip
  • There is a power struggle. We can break the power struggle by having discourse. Having discourse is the future of brand building and equitable brand relationships.

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