The School of Greatness with Lewis Howes

How to Build a Massive Social Media Following

The School of Greatness with Lewis Howes

No matter if you're a solopreneur, a Fortune 500 company, an online business, a brick and mortar store - social media has become a huge part of marketing and brand recognition. But despite it's growing importance, there's no official guide book on how to do social media right. It's still a learning game for everyone. When it's done right, it's amazing and can blow up a brand faster than anything else. When it's done wrong, it can tank a brand's image overnight. So I wanted to finish up this mini series on building a business around doing what you love by covering this topic. I'm not the end all be all expert (no one really is) but I've been building my own social media accounts for 9 years and have seen what works and what doesn't. I also believe that getting social media right, and using it to be in service to your audience, is one of the most impactful things you can do to grow your business the right way. I've broken down this solo round in to 7 keys I follow in my own social media, and I've included a free download at the end with links to the top tools I use to run my accounts. If you're serious about social media for your brand or business, I highly recommend you take notes on Episode 446 onΒ The School of Greatness.

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