How to Turn Your Passion Into a YouTube Phenomenon with Cassey Ho
Want to build a life and business around doing what you love? Me too. Let's connect.
When someone has incredibly positive energy, it's hard NOT to be excited about what they're doing.
Such is the case with today's guest on The School of Greatness.
I met Cassey Ho recently at her book launch party and was immediately impressed by what she has created by following her passion.
Not only does she run a top-rated fitness blog, Blogilates, but she has over 2 million followers on her fitness YouTube channel, is a fashion designer, the #2 ranked fitness influencer online, and an incredibly smart and service-oriented woman.
I wanted to get her on the show to learn how she grew her brand and channel and the story is awesome.
Cassey talks about her super intense Asian upbringing (playing tennis, going to college to be a doctor, not being able to date) and how she bravely chose to follow her passion for fitness instead.
We cover the nuts and bolts of building a strong YouTube channel, how to deal with haters, and her plans for the future.
Welcome to the inspiration and joy that is Cassey Ho in Episode 178.
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The School of Greatness Podcast
"Give yourself a 100% chance to succeed."
Some questions I ask:
Why do so many people criticize anyone who has a platform?
Why did you create a video about the perfect body?
How do you emotionally handle continuing your content creation despite the haters?
What advice do you give to women who are beautiful and insecure about their body image?
What's your plan for after POPilates fades out?
What's your advice to someone who wants to grow an audience on YouTube?
Where is the most opportunity to launch a new channel right now?
In This Episode, You Will Learn:
How Cassey got a following on YouTube (without meaning to)
How she got a full-ride scholarship to college by selling cookies at school
Her focus on service and how it propels her business and brand
What she does when she feels bad about her body
The story of how she proved to her parents that she could follow her passion and succeed
"If you don't live for yourself, you're not living."
How to be a leader in your industry, but not a slave to it
The dangers of being too perfect for YouTube
Why she oversees the artistic direction of her products and brand even now
Why you need to create products from your YouTube channel and not just rely on views and ads
Plus much more...
Continue Seeking Greatness:
Cassey Ho's Hot Body Year-Round: The POP Pilates Plan to Get Slim, Eat Clean, and Live Happy Through Every Season
Website | YouTube | Facebook | Instagram | Twitter
Check out Onnit and their optimal performance products. Use the code "greatness" to get 10% off your next order:
Music Credit: Dirty Monster by Deemolt
You may also like these episodes:
From Jobless to World Record Holder and Fitness Empire with Chalene Johnson
Get the Body and Life You Deserve with Celebrity Fitness Trainer Simone De La Rue
Julianne Hough on Following Your Passion and Finding Your Purpose
Did you enjoy the podcast?
Cassey's energy is awesome!! I loved the workout moves she showed me too. What are you inspired to create after listening to her story?
"We are worth more than our body."