Cast List: Authenticity – What Voters (and Consumers) Really Want

Authenticity – What Voters (and Consumers) Really Want

HBR IdeaCast

Episode: Authenticity – What Voters (and Consumers) Really Want
Website: HBR IdeaCast
Feed URL: http://feeds.harvardbusiness.org/harvardbusiness/ideacast
Duration: 00:16:53
Published: 2008-11-14 01:06

Joseph Pine and James Gilmore, founders of Strategic Horizons LLP and authors of "Authenticity: What Consumers Really Want."

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