Cast List: Made to Stick

Made to Stick

HBR IdeaCast

Episode: Made to Stick
Website: HBR IdeaCast
Feed URL: http://feeds.harvardbusiness.org/harvardbusiness/ideacast
Duration: 00:13:11
Published: 2007-03-08 23:26

Chip Heath, Stanford Graduate School of Business professor and coauthor of "Made to Stick: Why Some Ideas Survive and Others Die."

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