Engineering Culture by InfoQ

“Dude’s Law” with David Hussman

Engineering Culture by InfoQ

This is the Engineering Culture Podcast, from the people behind InfoQ.com and the QCon conferences. In this podcast, Shane Hastie, InfoQ Lead Editor for Culture & Methods, talks to David Hussman, founder and “The Dude” from DevJam and CardBoard It!, a tool for story mapping. Why listen to this podcast: - Put value first – it’s not about building more stuff but making sure we build the right thing for the right people - Dude’s Law: Value = Why / How - Identify the impact that a product needs to make on someone’s life - Constrain complexity using thin slicing and “minimum viable learning” - Have an intentional discovery-delivery cadence to speed up the learning cycles – design and delivery sprints tightly coupled - “Done” is not enough – value is only delivered when the item has been validated with real customers - Validation can happen in both discovery and delivery Notes and links can be found on InfoQ: http://bit.ly/2eegjYf - 1m 41s Introducing “Dude’s Law”: Value = Why divided by How. - 3m 05s Think about the intent, not the process, when looking at product development. - 3m 17s Focus on Product over Process and finding the intent, identifying the impact that the product will have. - 3m 30s Large “transformations” are often never-ending and not very successful; successful products come from finding the thing that impacts someone – that makes someone’s life better. More on this: Quick scan our curated show notes on InfoQ. http://bit.ly/2eegjYf You can also subscribe to the InfoQ newsletter to receive weekly updates on the hottest topics from professional software development. http://bit.ly/2cMnjfW

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