Episode 3 (a prototype): Discovery Driven Planning and the Taco Truck

IDEO Futures

• Episode: Episode 3 (a prototype): Discovery Driven Planning and the Taco Truck
• Website: IDEO Futures
• Feed URL: http://feeds.soundcloud.com/users/soundcloud:users:104583542/sounds.rss
• Duration: 00:41:05
• Published: 2014-09-17 18:25

In Episode 3 we discuss a foundational technique for making innovation happen... DDP! Otherwise known as Discovery Driven Planning, or its more recent incarnation, Discovery Driven Growth, DDP is one of the tools we use to design businesses. We start the pod by describing what DDP is, and why we love it. DDP... it's totally OTT! We continue by diving deeper into the intricacies of the method by walking through a simple example, a taco truck business. You can download the spreadsheet at our King Ship blog and follow along with us: www.ideofutures.com Also, robots. To wrap up, we share this week's Venture Design That Blew Our Minds!. (VDTBOM) Joe shares how an article on the future of iced coffee helped him think about the false choice between quality and scale in a business. Diego talks about what Alex Zanardi taught him about touching the sky and the power of optimism. We hope you enjoy the discussion, as always send us your thoughts on DDP or anything else! King Ship! ----------------------------------------------------------------- music: "Funkula" by Juanitos with a Creative Commons Attribution 2.0 France License photo: WhisperToMe with a Creative Commons CC0 1.0 Universal Public Domain Dedication