Software Engineering Daily

Advertiser Bidding with Praneet Sharma

Software Engineering Daily

Content websites are supported by advertising. Most of the advertisements around the internet are dynamic ad slots that change depending on the user who visits the site. Those dynamic ad slots are available to a variety of different bidders. For each ad slot, an auction occurs. The highest bidder gets to serve an ad for that slot. Praneet Sharma is the co-founder of Method Media Intelligence, which he founded with

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