The Art of Doing with Camille Sweeney and Josh Gosfield

The Unmistakable Creative Podcast

• Episode: The Art of Doing with Camille Sweeney and Josh Gosfield
• Website: The Unmistakable Creative Podcast
• Feed URL: https://unmistakablecreative.com/podcast/rss
• Duration: 01:04:25
• Published: 2013-03-25 09:00

A few weeks ago I came across a book called The Art of Doing on Forbes. It turns out that it was all about how extraordinary people do what they do. Given my curiosity about this question, I did what I do best. I stalked the authors and convinced them to make an appearance on BlogcastFM.  Josh and Camille are a husband wife team who wrote this book together. Here are some highlights from our chat:

• What Working with Penn and Teller Can Teach Us About Building a Brand 
• How Traditional Journalism Impacts the Work We Do Online
• The Wrangling That Goes Into Interviewing and Connecting with People
• 3 Integral Elements of Building Your Personal Brand
• What the Mainstream Media Is Still Doing Better Than Us
• Lessons from Fictional Storytelling That Can Be Applied to Your Content
• Why Reading Fiction Could Dramatically Change Your Voice and Tell Better Stories
• The Reason a World without Fiction Would Be a Sad One
• How a Fiction Project Led to the Art of Doing
• What it Takes to Land Interviews with Celebrities and Influencers
• What it Took to Position the Art of Doing Against Similar Books
• The Difference Between Tacit and Explicit Knowledge
• The Art of Doing Free Zone Enforced By Josh and Camille's Daughter
• How Josh and Camille Leveraged Their Own Interviews to Market Their Book

Camille Sweeney and Josh Gosfield are a husband and wife team and co-authors of “The Art of Doing.” Together (and separately!) they have learned a lot from their collaboration and thesuperachievers they interviewed for their book. You can follow the on twitter @ArtOfDoingBook. If you liked this article, would you share it with your friends? Just click here to post it to Twitter. Oh, and we’d be really grateful if you write us a review in iTunes.