Book Deals, Speaking Gigs, and Going Viral with Christian Lander
The Unmistakable Creative Podcast
Originally published on May 7, 2010. Republished as a BlogcastFM Classic on January 12, 2012. If you haven’t heard the name Christian Lander, that might not be a surprise. But it’s highly likely you have heard of his hilarious and wildly popular blog Stuff White People Like. If you haven’t, do yourself a favor and read a few of his posts and I promise, you’ll be loving it. His posts receive upwards of 800 or more comments - so that should give you an idea of how well-known he is. Christian and I spent quite a bit of time talking about developing compelling content, which clearly he’s great at. Here are a few of the highlights from our chat:- The Importance of Enjoying the Subject You Are Writing About
- How He Used Email and Sent His Blog to 25 Friends - And Let It Grow Naturally
- Why You Should Never Say No to Any Interview Request
- The Importance of Shedding Your Ego - No Matter How Famous of a Blogger You Are
- The Importance of Experiencing Failed Blogs
- Dealing with Negative Comments When You Become a Big Blog
- Taking the Role of a Content Editor
- How the Blog Led to Numerous speaking Opportunities, Book Deals, and Writing a Pilot for the FOX Television Network
- The Importance of Developing a Concept/Theme - and executing it
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