In this interview with Andrew Swenson from Wordpost, I learned quite a bit. Here's just a few of the highlights from my conversation with him:
Why a blog is an extremely important asset for marketers
Leveraging the marketing skills from your blog in your 9 to 5 job
You can’t do this on your own and the value of conversations with other bloggers
The power of your connections
Why you need to be authentic, speak in your voice, and forget about monetization for a while
Using your greatest strengths
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Andrew Swenson is the mind behind in Wordpost. In his own words: "I ’m a believer of youth in business, a lover of indie rock, a writer, listener, and news junkie. I am interested in thinking critically about the world today. I am interested in searching for solutions to our problems. I am interested in doing business better—with more passion and for the sake of our customers, not at their expense. And that’s what this blog is about." Follow him on Twitter@Wordpost