The Allusionist

21. Eponyms I: The Ballad of Bic and Biro

The Allusionist

Naming something after yourself: a grand display of egomania, or the humble willingness to be overshadowed by your own product? Stationery expert James Ward tells the tale of the people who begat the eponymous ballpoint pens Bic and Biro, because, according to 99% Invisibleโ€™s Roman Mars, โ€œWhen it comes to word origins, an eponym is the shortest bet youโ€™re going to get a good story out of it.โ€ Read more about this episode at http://theallusionist.org/ballpoint. Say hello at http://twitter.com/allusionistshow and http://facebook.com/allusionistshow. Support the show: http://patreon.com/allusionist See omnystudio.com/listener for privacy information.

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