The Why Factor

Fear vs Fact

The Why Factor

Mike Williams asks if we now live in a post-factual age — where messages of fear dominate and the truth goes unspoken or unheard? He investigates the “Backfire Effect” which means that entrenched views can become more entrenched – when confronted by contradictory facts. Politicians are often accused of distorting the truth – with Republican Presidential candidate Donald Trump the latest.

(Image - Group of people standing with one holding a newspaper with the headline "Earth Doomed". Credit - Everett Collection via Shutterstock)

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