Best of: The Surprising Science Behind Music’s Biggest Hits

FOMO Sapiens with Patrick J. McGinnis

• Episode: Best of: The Surprising Science Behind Music’s Biggest Hits
• Website: FOMO Sapiens with Patrick J. McGinnis
• Feed URL: http://feeds.harvardbusiness.org/harvardbusiness/fomo-sapiens
• Duration: 00:36:08
• Published: 2020-12-31 06:01

Ever wonder how the music industry chooses their next big hit? Join Jacob Fain, Senior Vice President, A&R, and Head of Data & Analytics at Elektra Records as he shares the process for choosing and booking new artists. Jacob goes behind the scenes, explains how it works, and shares his strategy to avoid passing on a song that could be a hit! Learn more about your ad choices. Visit megaphone.fm/adchoices