What’s Your Personal Brand? Is Brand Building Worth it?

After Hours

• Episode: What’s Your Personal Brand? Is Brand Building Worth it?
• Website: After Hours
• Feed URL: http://feeds.harvardbusiness.org/harvardbusiness/after-hours
• Duration: 00:40:57
• Published: 2023-05-24 12:00

Felix, Mihir and Jill Avery consider the merits of personal branding and how to think about the value of a brand. Why do people want to consider their personal brand?  And, why do we still struggle to understand the value of brands given all the data we swim in?