Paying For Our Parks

Costing the Earth

• Episode: Paying For Our Parks
• Website: Costing the Earth
• Feed URL: https://podcasts.files.bbci.co.uk/b006r4wn.rss
• Duration: 00:27:56
• Published: 2015-10-13 16:30

Our National Parks are getting less money from central government - some have seen their grant cut by 40% in the past 5 years. To make up the shortfall, they're exploring new commercial opportunities. As well as coming up with individual fund-raising plans, the 15 National Parks in England, Wales and Scotland have formed a joint body, called National Parks Partnerships. It's exploring new ways of selling their collective logo: "Britain's Breathing Spaces". The idea is modeled on a similar organisation in the USA, which has done million dollar deals with companies like Disney and Coca-Cola. So, how far should our parks go down the commercial route? Tom Heap investigates. Producer: Chris Ledgard.