As humans we overvalue losing something and undervalue gaining it. This is called Loss Aversion, and is a well studied psychological effect.
How do games incorporate Loss Aversion? How does it affect us as players, and how can game designers use it to create a more emotional and engaging experience? Β When can Loss Aversion hurt a game rather than help it?
Duration: 58:22
π 2013-06-23 17:13 / β 00:05:51
π 2013-06-16 15:41 / β 01:16:06
π 2013-06-09 13:00 / β 00:05:55
π 2013-06-02 13:00 / β 01:17:55
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