The 4 Personality Types of Successful Entrepreneurs
So when two Princeton University lecturers came to the Greatness Studio to talk about their new book (about personality types of entrepreneurs), I had to ask.
And they told me no, there's not one.
In fact, they've identified 4 successful entrepreneur types, and according to their research, each is equally effective - but for different reasons.
Of course I had to know more, and both John Danner and Chris Kuenne fascinated me with their explanations of these personality types.
They identified which one I am right away and gave me great coaching on how I can improve my business strategy.